Sparkles and Sunshine works to build long-lasting marketing results and relationships for brands! With her bachelor’s degree in Marketing and 7+ years experience in organic and paid social advertising for national retailers, Caitlin knows that brand’s want more than just awareness; they want results!
Caitlin has partnered with some of the biggest brands in the pet and lifestyle industry to share their latest products, initiatives and work in the community. She has experience creating not only content for her highly engaged channels, but also organic and paid UGC content for brand’s channels and whitelisting content across Instagram and TikTok.
Some example deliverables that Caitlin can create for your brand with some exciting stats are:
- Dedicated Blog Posts (Reaches over 30K people a month) + Blog Content For Your Website
- Pinterest Content (½ Million+ Monthly Visitors & 50% Website Traffic Source)
- Email Newsletters (Avg. Open Rate of 52.48% & 10.87% Click Rate)
- Static & Video Social Content (Total Social Audience: 10K+ Followers)
- Commercial Use Photoshoots (For Websites, Email, Paid Ads)
- And more!
Ready to Chat?
Reach out to Caitlin about possible collaborations at caitlin@sparklesandsunshineblog.com
FitPaws
One of my favorite long-term partnerships is with K9 fitness & canine rehabilitation brand, FitPaws. Throughout our partnership, we have executed multiple blog posts, YouTube videos (exploring both short and long duration options), static and video Pinterest content and helpful information content across Instagram and TikTok.
The brand has also shared numerous times how my short form videos have been extremely valuable for sending to new customers who are new to their brand and need helpful tips and exercises to do with their dogs!
As FitPaws first influencer, we had many exciting firsts and huge reach success across multiple platforms, especially Instagram! Almost all of our videos had over 40+ saves, Some exciting Instagram results were:
Majority of Videos:
- Over 3K Plays
- Over 40+ Saves
- Avg. Likes: 247
First Giveaway (Ever):
- Plays: 69,459
- Likes: 2,260
- Comments: 5,605
- Shares: 593
- Saves: 119
Casa Leo
Casa Leo’s smart litter box, the Leo’s Loo Too, is currently my highest priced reviewed item on my website, right above the DoggoRamps large dog bed ramp. This partnership included deliverables such as a blog post, YouTube video, Pinterest content & short form videos across Instagram and TikTok.
Where this brand shined the most was on TikTok! With my use of strategic SEO keywords in the video’s description, my Leo’s Loo Too videos get new saves daily, especially my second video showing how to clean your Leo’s Loo Too. Some quick stats of this video are:
- Over 37K Plays
- Over 900 Likes
- Over 180 Saves
- Over 181 Play Time Hours
Horsemen’s Pride
My partnership with Horsemen’s Pride was in two parts unlike the first two examples.
Initially we did content for my website and social channels, and then we did a lifestyle campaign photoshoot for their product catalog. This is something I’ve also done with their sister brand Jolly Pets numerous times, and you can find my dogs Diesel and Annie quite often on the Jolly Pets homepage or email newsletter!
The content piece from my accounts that did the best was my TikTok video showcasing many of Horsemen’s Pride horse enrichment toys in a fun and genuine way at my barn. Below are some of the quick stats:
- Over 5,000 Plays
- Over 250 Likes
- Over 25 Saves
Past Collaborations
Get In Touch
Excited to work with us? Me too! Fill out the contact form below and I’ll respond back to you within 24-48 hours!